Saffy’s
Role: Graphic Designer
Contributions: Concept Development, Logo Development, Menu Design
Studio: LFNCO (Collaborative Project)
Year: 2022
Saffy’s is a Los Angeles restaurant whose visual identity draws from Egyptian and Israeli influences, layered with Art Deco details and references to the owners’ personal histories.
Developed by LFNCO, the identity extends throughout the space through custom typography, packaging, illustrations, hidden paintings, and gilded signage, creating a visual language that feels both expressive and deeply connected to the restaurant’s character.
Developed by LFNCO, the identity extends throughout the space through custom typography, packaging, illustrations, hidden paintings, and gilded signage, creating a visual language that feels both expressive and deeply connected to the restaurant’s character.
