Branding is not just identity, it’s experience. I approach design as a practice of noticing. Translating vision into visual systems that feel cohesive, intentional, and alive. Currently working as an in-house designer in Los Angeles, CA.


-Visual Identity
-Art Direction
-Content Direction



CONTACT









I’m Karla Aguirre, a visual designer based in Los Angeles, working across brand identity, digital content, and art direction.

My practice focuses on translating vision into visual systems that feel intentional, cohesive, and alive, whether through brand worlds or the everyday rhythm of social storytelling.

With a background in design and a personal writing practice, I approach each project through observation, shaping narratives that feel thoughtful, intentional, and emotionally grounded.



EDUCATION

Bachelor of Fine Arts in Graphic Design
ArtCenter College of Design
Pasadena, California








© 2026 Karla Aguirre
All Rights Reserved

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