LATHER
Campaigns & Digital Design
Role: Campaign Design, Digital Design, Email Design
Company: LATHER
Year: 2025–present
Campaign and digital design for LATHER, spanning seasonal promotions, product launches, and editorial storytelling. Each campaign combines typography, imagery, and modular layouts to create cohesive visual experiences across the brand's digital channels.
Note: Select campaigns incorporate AI-assisted imagery as part of the creative process. AI-generated content is disclosed where applicable.
Note: Select campaigns incorporate AI-assisted imagery as part of the creative process. AI-generated content is disclosed where applicable.
Modular Email Design
Developed and maintained a flexible, modular email design system, creating reusable layouts for product launches, seasonal campaigns, and editorial content. Each email is thoughtfully customized through composition, typography, imagery, and content hierarchy, allowing for creative variation while maintaining brand consistency.